Posts Tagged ‘market’

Using Mobile Phones to Market Homes

Tuesday, December 18th, 2007

A recent product launch proves to be a possible boon for the Real Estate marketing industry. GotZapp is a mobile social network that allows users to send photos, data, sounds, and more to mobile phones as a single download. Some of the developers have pointed to the fact that it could be an exceptional medium for quickly sending home information to potential home buyers. The great thing about the company is here in Cincinnati, Ohio.

Home Predict - Predict Your Home and Neighborhood Prices

Friday, December 14th, 2007

Part of what impacts home prices are the outside forces such as interest rates, supply, demand, schools, and other business and neighborhood factors. Personal perception is a major factor in the market value of a home or neighborhood, and it is valuable information for any buy looking to get a fair deal, and any seller looking to market their property at a reasonable price.

So here is Home Predict, website that is allowing people from all over predict the value of homes and neighborhoods. What is important is that market value is a function of the Wisdom of Crowds. If 90 of 100 people think that a neighborhood’s average home is worth $200,000 it is good bet that as a buyer you should be looking to pay about that much, and as a seller it would be wise to list it as such.

In the market boom what we saw collectively was a skewing of the perception of value. We all thought homes were worth more, and therefore the price tags went up. Now as the market cools, and the economy slows we collectively are correcting our perception. Potential buyer’s value perception are the most important information to have, but a community wide poll would probably return similar results. I’d like to see a group of us getting on and helping to set the value of our homes and real estate here in Cincinnati.